
Here’s a great discussion among friends. A few top marketers have suggested we purge our email lists of people who never clicked on our email links over a certain time frame e.g. 3 months, 6 months, a year etc. The thinking is, they aren’t interested anyhow and are just taking up ‘space’. If your list is small and you still have a long ways to go to hit the next level on your account, I’d not bother but if your account is at or running close to the limit, then it makes good sense because it has a direct impact on how much you pay your email service provider like Aweber. I know I cleaned out all our unsubscribes because they pushed us over the limit. In other words they were costing us. We are still close to the limit which means I’m seriously considering this as well. For me, the reasons are not just about cost. I feel people who don’t take action or who aren’t interested enough in what I have to share even once a year, bring my averages down. Besides, if you aren’t interested in what I have to share, you’re more likely to be unhappy Read More→










3 Low Tech Ways To Deliver Audio Video Lessons Via Email
Audios and Videos are powerful and wonderful ways to learn new things. That’s probably why a lot of learning and information products out there are based audio visual media. If you’re thinking of selling your own learning product online, one of the simplest methods is to use email as the delivery mechanism. The bad part about email – you’ve guessed already – you can’t really send people audios or videos. So how are you going to accomplish the last step of delivery? In this post, I’m going to cover three out of the many other methods for simplicity’s sake. Besides, I really don’t want to scare you off with a bunch of high tech stuff that could go over your head. The ‘Click To Watch/Listen’ Method If your customer is using a modern browser that supports HTML 5, audio and visual will simply play when people click on the audio/video URL in the email. There is no need for you to build a web page but this is huge but. You can’t bank on that. Lots of people use outdated software and you really want something that will work no matter what they use. So, your best bet is to set up web
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