One of the classic modern-day examples of a mega-successful reward program is Dropbox. If you have a Dropbox account, you know exactly what I mean.
If you don’t… click here. You’ll get a bonus 500MB and so will I ?
You’ve seen these type of reward programs everywhere. Evernote, Airbnb and so many other companies grew their user and customer base the very same way.
I’m prepping for a fabulous sale over at my Thrive Anywhere planner store. To add more value for everyone, I’ve been considering the idea of adding a reward program. But there’s a problem.
Most reward program apps are:
❌ Contest-centric – there’s a contest component involved
❌ Rewarded based on successful signups, like an affiliate program
There’s **nothing** wrong with those two. I have hosted contests that focus on referral action. For this use-case though, I want something different.
I want to reward people based on actions they take e.g. Tweet, write a blog post, share, follow etc.
You’d think there’ll be a ton of options right? Me too! It was more difficult than I thought. In the end, these are the ones that fit my requirements (this time ?)
Gleam.io
I first came across this tool a number of years ago. I can’t remember what it was for, but I loved the option to quickly rake up points by simply visiting, Tweeting and so on.
I didn’t have to wait, beg, hassle my friends to sign up in order to be rewarded. It was also pretty low-friction the way it is all done.
Because of this, Gleam.io will always be my #1 go-to. They also have other features like the regular referral contest and more.
Cons: It is not very affordable if you are on a tight budget. If you want the full suite, it is $97/month. The good news is, they do have plans where you only purchase the app that you want.
For my purpose above, I don’t need their contest apps, gallery or email capture apps. I only need their rewards app. This will cost me $39/month at the lowest plan. There’s a good chance I’ll sign up for Gleam for just one month since I do not need it beyond that.
Vyper
I’ve mentioned Vyper on and off over the years. I have their Interactive Opt-In app which works very well, but they are no longer offering that.
They are now focused on their contest app. Since I already have several (lifetime accounts) to contest apps, I haven’t been interested.
Then they launched a Rewards app which works a lot like Gleam. That put them back on my radar.
I like their implementation of it. I like that I can offer regular opt-in subscribers extras by performing actions that I select. I like that I can offer reward (points) for purchasing.
Vyper’s pricing starts at $49/month, but you also get the whole suite for that price. Their integrations aren’t as evolved as Gleam but it could be just a matter of time.
Do you know of another reward program app? Let us know about it below.
