You hear it all the time.
"I’m not technical"
It has become sorta hip (it seems to me) to be ‘not technical’. Like a badge that says, "Hey, I’m not a geek, I’m just like everyone else". In the Internet Marketing community, this has become a selling point. I totally understand that. After all, who wants to buy something that is ‘technical’? It has so many negative connotations. Even I don’t want to buy something technical = a lot of work.
That’s not my gripe seriously. What saddens me, is when I hear smart, knowledgeable, capable women hide their geekiness by telling themselves and others that they aren’t ‘technical’. Never mind they may work in tech support, taken a programming course years ago or learnt to build a good old fashioned HTML web site all by themselves.
Maybe it’s because the word can mean so many things. I mean what’s technical to my developer could be like rocket science to me. What’s technical to you may be simple for me. To make it worse, there are all kinds of technical.
For example, I don’t understand computer hardware very well, I don’t consider myself a Javascript/ASP/Windows guru. Yes, I do know more about it than some, but it is not possible for one single person to be proficient in all things technical.
So… why don’t more women admit to themselves they are somewhat or very geeky? Girlfriend, if you are the designated computer fixer in your household you are the techie. Go ahead, give yourself some credit.
