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Who To Pitch And Who To Ditch On HARO

By Lynette Chandler | Comments Off on Who To Pitch And Who To Ditch On HARO

Have you heard of HARO? It stands for Help A Reporter Out. Basically, journalists, writers, book authors, and a lot of bloggers use it to find experts to interview, feature, or to quote. For a bootstrapping entrepreneur, there are some golden opportunities there. Most people I know who have successful ‘transactions’ often report spike in…

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Lift Your ROI For That Upcoming Conference

By Lynette Chandler | Comments Off on Lift Your ROI For That Upcoming Conference

So! You’ve been told that attending conferences are a fantastic way to build your business. Conference organizers won’t hesitate to shout about all the great connections, the successful JV’s and that one break that exploded someone’s business. Is it true? Having attended several myself, I’ll very cautiously say… they could be. A conference will absolutely…

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Impress New Leads With This Simple Comment Plugin

By Lynette Chandler | Comments Off on Impress New Leads With This Simple Comment Plugin

Comments are somewhat difficult to come by these days. It’s nobody’s fault really, we’re all just too busy and commenting… let’s be frank. It takes some work. While I’ve never worried about the number of comments received, one thing is guaranteed. I’m deeply grateful for each genuine comment. To me, if someone takes the time to comment…

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How To Take Content Strategy Cues From Magazines

By Lynette Chandler | Comments Off on How To Take Content Strategy Cues From Magazines

Magazines and other print publications have been around for a really long time compared to the Internet. It’s also a highly competitive business where profit margins drive a lot (if not everything) of what goes into the covers and in the magazine itself. With such stakes at hand, you bet they know how to sell…

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Sneak Peak of WordPress 4.0

By Lynette Chandler | Comments Off on Sneak Peak of WordPress 4.0

Yes, another  update soon. WordPress 4.0 is in the works. Often times, we are way too busy to check out what’s new. The official developer site is OK but it’s way too geeky for most to understand. Sure, you can test it out yourself but that involves installing a test version. Who has time for…

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