FeedFlare – What, Why, How

Feedburner recently launched a new feature to it’s popular service – FeedFlare. So… What is it? The simple way to put it – its a footer that goes under each feed item you have.

Why would you want to use it? Great question and this is something I always ask myself when it comes to FeedBurner’s features because I feel some features are great for a blogger, they aren’t necessarily great for business. But anyway… I think this has some value for business bloggers. But before we go there let me explain FeedFlare a little further.

Although it inserts a footer to your RSS feeds, you can’t put anything you want there. No, it’s not free text. You have a choice of 7 things you can put there.

  • Email to friend link
  • Most popular tag for this item
  • Tag this item in del.icio.us
  • Email author of this item
  • Creative commons license for this item
  • Number of comments for this item (WordPress blogs only)
  • Technorati cosmos (number of links to this post)

If my theory on Social Bookmarking is true, I think the most beneficial of all would be the ‘Tag this item in del.icio.us’. If you haven’t read my theory, here it is again. As the blog develops and grows then I’d probably add number of comments because one of the things about blogs – they are like forums. People like to judge the quality of a blog by the responses it gets — although that is not an accurate measure but hey that’s social proof for ya 😉

How do you enable FeedFlare? Just log into FeedBurner, go to the Optimize tab, select FeedFlare check the options you want and activate.

Source: BurningDoor

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4 Comments

  1. Rick Klau on December 21, 2005 at 3:32 am

    Thanks for the kind words re: FeedBurner and FeedFlare. Re: your comment that you can only put our list of 7 things into your feed, that will be changing in the next few weeks. As noted in our original announcement, we’re prepping an open API that will allow any other third party to hook into our service, giving you a lot of control over what goes into your feed. We’ll be publicizing new options as people develop them.

    Additionally, we tend to alternate between developing for bloggers/podcasters and developing for our business users (of whom there are a bunch – you may have seen last week’s Reuters announcement as just the latest business to start using us to manage their feeds). Expect to see more business-specific functionality in the not-too-distant future.

    Keep in touch!

    Regards,

    Rick

    —-
    Rick Klau
    VP, Business Development
    FeedBurner – http://www.feedburner.com
    rickk@feedburner.com
    AIM/Y!/Skype: RickKlau
    office: 312.756.0022 x2012
    direct: 312.239-0727
    cell: 630.362.8911



  2. Rick Klau on December 20, 2005 at 10:32 pm

    Thanks for the kind words re: FeedBurner and FeedFlare. Re: your comment that you can only put our list of 7 things into your feed, that will be changing in the next few weeks. As noted in our original announcement, we’re prepping an open API that will allow any other third party to hook into our service, giving you a lot of control over what goes into your feed. We’ll be publicizing new options as people develop them.

    Additionally, we tend to alternate between developing for bloggers/podcasters and developing for our business users (of whom there are a bunch – you may have seen last week’s Reuters announcement as just the latest business to start using us to manage their feeds). Expect to see more business-specific functionality in the not-too-distant future.

    Keep in touch!

    Regards,

    Rick

    —-
    Rick Klau
    VP, Business Development
    FeedBurner – http://www.feedburner.com
    rickk@feedburner.com
    AIM/Y!/Skype: RickKlau
    office: 312.756.0022 x2012
    direct: 312.239-0727
    cell: 630.362.8911



  3. Lynette on December 21, 2005 at 2:35 pm

    Thank you so much for your input Rick. The API will be very exciting and look forward to much more business oriented features. Keep up the good work you guys Rock!



  4. Lynette on December 21, 2005 at 9:35 am

    Thank you so much for your input Rick. The API will be very exciting and look forward to much more business oriented features. Keep up the good work you guys Rock!