As many of us know the changes in Google’s algorithms can cause your rankings to plummet which can hurt business among the many other things you can be penalized for. I came across an article titled Is Google Really Such an Evil Business. I think it’s like anything else really – too much of any one thing can become a negative. But, with Google and its virtual hands in pretty much… everything…can you really afford to run your business without it? The article gave me a lot to think about it. I encourage you to read it and come back to give me your opinion in the comments.