Posts by Lynette Chandler

To be a great online marketer you have to wear a lot of hats which translates into lots of little things that need to be done regularly to be successful. One of the most important things is to check your stats and optimize. There are many metrics you can keep track of but what are the…

I started using Trello as a project management tool with my VA. I find it very easy to keep in contact with her and up-to-date on all projects we have going. Using it for personal life planning really hadn’t crossed my mind until I came across an article called How to Organize Your Entire Life with…

Something strange happens when you start paying for traffic. You question how hard your dollar is working. Most people start by questioning the efficiency of the traffic source. And, they also stop there. If an ad on site XYZ doesn’t convert, we blame the source. That could be far from the truth. Your source could…

As marketers, we know that by keeping up on the trends and seasons of the year we can incorporate that into our marketing efforts. Well what about certain events such as the Superbowl? Marketingprofs.com has a refreshing article about how to take advantage of consumer events to boost sales. I found it very interesting with the Superbowl…