Demos Win People Over

Have you ever been convinced by a late night infomercial? Or Maybe you just watched Home Shopping Network on TV and thought hey look at that thing do whatever. Looks like it works very well I think I’ll order it.

I’m not bashful to admit I’ve been swayed many times. I sometimes buy things I’ve no intention of buying. The big idea here is, could video help you sell especially on eBay? I believe it can. Very often when looking at an item I find myself wishing there were more and better pictures of the product. But pictures sometimes don’t to a product justice especially if it is an electronic item, or something that’s a little complex. When people look at a listing that only has one tiny picture, they have to ‘guess’ the rest of the item like the size and how well it works. To a customer, guess work equates to risk and if the perceived risk is higher, they might not buy from you. If you can show it to them on a video wouldn’t that take away some of their perceived risk?

I found a free video service just for ebayers. You can even check out the sample listings and watch how others have used video. The only problem I have with their service is, it won’t work on Firefox (the browser) but otherwise, worth looking into. http://www.auctionplayer.com/

This post was originally posted on: AuctionStrategists.com

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