How To Reach Captive Audience of Over 6 Million People

With podcasts of course! According to a survey by The Pew Internet and American Life Project, 29% of U.S. adults who own an MP3 player (including iPod &tm;) have downloaded podcast programs from the Internet that converts to over 6 Million people. Want to know a most interesting fact? Note the word “29% of U.S. Adults” we’re not talking about kids here (even though kids are a good market). Get the full scoop on Yahoo!

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