Educating Through Video Conference

Q: We are using technology for teach read and write for children and aults, using video conference and Pen Mouse. Can you recommend about this?, just is very difficult enter this market. –  Jose Benito

Help DeskA: Hi Jose. Are you asking if that is a good market and how to enter it?

My first inclination is, what kind of investment would a student need to participate in something like this. Obviously they need to have a computer with Internet connection and a pen mouse. But… I don’t know very much about the market and am unable to tell you if this is a good market or not.

If I were doing research to evaluate if I should enter this market, I would do the following:

Find out if there are any competitors. This is usually a good indicator if anyone is already earning money in this market – or not. One way to determine who your competition is, is to do a search and, look at who’s advertising.

I would also find out if people are actually looking for solutions like this by using tools like WordTracker. Be careful how you interpret this because search volume does not necessarily mean demand.

Next thing I’d consider is to determine who exactly is the buyer for such services. Schools? Parents? Then, I would put out a survey to get a feel what they are looking for (if this is already in use) or if they would need this.

If you are asking about the technology you can use to offer this service, I do have some suggestions.

  • DimDim is a free web conferencing solution. If you have your own server, you can even download it and host it on your server.
  • 1VideoConference is another one.
  • JoomlaLMS is also quite interesting. Worth looking into.

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4 Comments

  1. Carol Daunt Skyring on March 15, 2008 at 11:19 am

    Hi Jose

    There are many people around the world using videoconferencing successfully for teaching & learning. It is an excellent medium as it provides live, visual communication. However, it’s a difficult market to break into with a new product – there are a number of well established vendors in the market.

    The important component for success is the teaching strategies you use – not just the equipment. I suggest you offer support services with your product eg training users in how to teach effectively with your product – not just how to ‘push the buttons’.

    There’s a lot of information (and videoconference teachers) that should help you at my videoconference blog:
    http://videoconference.edublogs.org

    Cheers from Downunder
    Carol



  2. Carol Daunt Skyring on March 15, 2008 at 7:19 am

    Hi Jose

    There are many people around the world using videoconferencing successfully for teaching & learning. It is an excellent medium as it provides live, visual communication. However, it’s a difficult market to break into with a new product – there are a number of well established vendors in the market.

    The important component for success is the teaching strategies you use – not just the equipment. I suggest you offer support services with your product eg training users in how to teach effectively with your product – not just how to ‘push the buttons’.

    There’s a lot of information (and videoconference teachers) that should help you at my videoconference blog:
    http://videoconference.edublogs.org

    Cheers from Downunder
    Carol



  3. Lynette on March 17, 2008 at 3:43 pm

    Hello Carol, welcome! You hit it on the nail. When offering distance learning it’s about the learning and not so much about the technology itself. Having said that I think it’s also important the technology you choose is not so difficult to learn/understand that it hinders or becomes a barrier to the learning process.



  4. Lynette on March 17, 2008 at 11:43 am

    Hello Carol, welcome! You hit it on the nail. When offering distance learning it’s about the learning and not so much about the technology itself. Having said that I think it’s also important the technology you choose is not so difficult to learn/understand that it hinders or becomes a barrier to the learning process.