For most of us, the forms provided by Aweber (or our email marketing solution) works just fine… most of the time. There are some projects where it would be smart to attempt to collect more information from the lead. One smart reason is like a form of opt-in upsell where you provide an option for people to get a freebie of a bigger value if they provided extra information about them or choose to continue, settling for the original freebie and less information. As your technical advisor, I’m happy to tell you this is very do-able, the bad part is, you will require some HTML and perhaps Javascript or PHP knowledge depending how complex your form is. Set up custom fields Your first step is to make sure your custom fields get set up in Aweber. If you haven’t used this feature before, it is where you add the groups of information you’d like to collect on your form. For example, if you need to collect the number of bedrooms people are looking for in a rental or their monthly rental budget. You’d create one field for budget and one for bedrooms. Create two basic forms Next, set up a
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