Automation: A Basic Building Block

Whenever I talk to an entrepreneur about automation many seem to think big things like push button software that will blast their articles to multiple directories at one go. Hands free shopping cart and digital delivery. Automatic membership site signup and member management and of course auto responders. These are all good ways to free…

Click To Read

I Have A New Name: Marketing Technopologist

This article on WSJ.com caught my eye. Generally it talks about how marketers should look into Web 2.0 methods to reach their market. We are not talking about us Internet Marketers who are already savvy with these things. Rather, marketers and companies who generally spend most of their budgets in other media. I totally agree…

Click To Read

Using AT Doesn’t Make Your Email Safer

You know how some people post their email like this email AT gmail.com or emailATgmaildotcom all over the web? Frankly my dear, I’m afraid that won’t help very much. It is just as easy to write a robot to find strings of text that match an email address as it is to program it to…

Click To Read

Developing Free Apps To Generate Traffic

From the very beginning of my ‘Tech Based Marketing’ career, I’ve always known that applications (software) can be used as a marketing tool. Never has it been so clear than these days with the number of free web tools, widgets, plugins, themes and just about any tool that your target audience is attracted to. A…

Click To Read

Why I Check My HTML Code Everyday

Every morning, I get an email from several of my websites with nothing but raw HTML code in them. Reason? So that I can check for any anomalies. With the popularity of WordPress, it is inevitable people will begin to attack it and sure enough they did. Earlier this year it was more apparent –…

Click To Read