Grafiti

Email lists: To Purge Or Not To Purge?

Here’s a great discussion among friends. A few top marketers have suggested we purge our email lists of people who never clicked on our email links over a certain time frame e.g. 3 months, 6 months, a year etc. The thinking is, they aren’t interested anyhow and are just taking up ‘space’. If your list…

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Use Evernote To Collect Form Submissions

So you may have already heard I am currently offering to write a custom blog post for any blog totally free. One of the initial questions when planning out the campaign was where to send the submissions to. At first, I began with an Aweber form. But the custom fields have a character count limitation…

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