Very soon Internet Explorer users who don’t know what RSS is or don’t understand it will have an epiphany. Their browers will start notifying them of an easy way to keep up with a website without having to part with their emails. When that day comes, will your website or blog be ready?
Having an RSS feed by itself is not enough. You need to make sure they can be ‘auto discovered’. Find out what that is and how to check if you can be auto discovered, complete with video – I love videos
http://www.TechBasedMarketing.com/auto-discovery.html
Lynette July 28, 2005
This is a great article on PC Magazine that really points out why Microsoft will ‘transform’ consumption of RSS. Not very flattering but it’s true. Love em or hate em, just do it.