Why – just host a big bash for it and while you’re at it don’t forget to invite the hottest names in your niche too. That’s what Andy Birol did to launch his new private online community for small businesses. I like that idea now… just who would I invite to my next online product launch bash (oooh what a mouthful) – I think must invites would be the invincible queen of Sweetie-ism Alice Seba, Kelly McCausey and all my wonderfully successful friends at MomMasterminds. You! Uhm… who else you think?

Hat Tip to Anita Campbell for that piece of news.